Recall -- Firm Press Release

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Price Chopper Supermarkets Recalls Shredded Taco Cheese

Contact:
Consumer:
1-800-666-7667

Media:
Heidi Reale
Price Chopper
Director of Marketing and Consumer Insights
518.379.1480
       
Jon Pierce, APR
Pierce Communications
518.221.1186
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
 

FOR IMMEDIATE RELEASE - January 18, 2012 - (Schenectady, N.Y.) -- Price Chopper Supermarkets is issuing a voluntary recall on its Coyote Joe’s Shredded Taco Cheese 16 oz, UPC 41735-12509 with an expiration date of April 21, 2012 due to the possibility of shredded plastic fragments inside the packaging.

The cheese was sold chain wide between the dates of January 4th and January 17th, 2012.

In addition to alerting the media, Price Chopper has initiated its Smart Reply notification program, which uses purchase data and consumer phone numbers on file in connection with the company’s AdvantEdge (loyalty) card to alert those households that may have purchased the product in question.

Customers can return the product to their local Price Chopper for a full refund. For more information, visit the pricechopper.com website or call Price Chopper at 1-800-666-7667, option 3 between the hours of 8:30am and 7:00pm.

About Price Chopper

Based in Schenectady, NY, the Golub Corporation owns and operates 128 Price Chopper grocery stores in New York, Vermont, Connecticut, Pennsylvania, Massachusetts and New Hampshire. The American owned, family-managed company prides itself on longstanding traditions of innovative food merchandising, leadership in community service, and cooperative employee relations. Golub’s 23,000 teammates collectively own more than 50% of the company’s privately held stock, making it one of the nation’s largest privately held corporations that is predominantly employee-owned. For additional information, visit www.pricechopper.com.

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